http://www.usatoday.com/sports/columnist/hiestand-tv/2010-09-06-terrell-owens-chade-ochocinco-tv-show_N.htm
In class we talked about how athletes are now not only looked at as athletes but also as stars and celebrities. This is extremely true whether liked or not by Terrell Owens and Chad Ochocinco. The two who are well known for their “diva” like attitudes on the field with specialized celebrations and skill on the field as well have used the media to become TV stars as well. Not only do Owens and Ochocinco have their own shows on VH1 during the offseason they also now have a show on versus the T.Ocho show. These two have used their often time in the spotlight to endorse themselves and garner even more TV time then just on the football fields on Sundays. We talked about how athletes have used social networks like Twitter to communicate with fans and Owens and Ochocinco are two of the most known to do so in the NFL. Coakley too talked about how the media has enabled athletes to become global celebrities and benefit from windfall income related to their popularity.(407) Owens and Ochocinco have taken that to the next level with their show, and prove just how popular sports are today and how the majority of sports fans want to know what is going on all the time.
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