Cal trims sports lineup

Published October 04, 2010 : Page 08

Cal fans will have fewer sports to cheer for
because of budget cuts.

Cal trims sports lineup
The University of California, Berkeley, eliminated baseball, men’s and women’s gymnastics and women’s lacrosse, while it also demoted the status of men’s rugby, in moves designed to reduce the athletic department’s bloated budget by $4 million and keep Cal in compliance with Title IX gender equity requirements.

http://www.sportsbusinessjournal.com/index.cfm?fuseaction=article.main&articleID=67123

-          In class on October 5^th, 2010 we talked about intercollegiate sports and what goes into making the programs work. One of the big things that we had discussed was Title IX which is set up to make sure that no one gender would get too much support in a University. Well as we talked about that in class the University of California was trimming some of their sports programs as the article above states to get in compliant with Title IX’s standards. However one of the key things we talked about were Division 1 schools and the characteristics that each holds. Cal U which has had successful Football and Basketball programs in the past had to cut their other sports so their big revenue makers (which is what the athletic departments care about) would be able to continue function at the levels the school wants. As the book states a College Football team making a big bowl game can make the college millions of dollars, but if a baseball team makes the playoffs or gymnastics such forth that kind of revenue will not be present. Of course while the sports that were dropped matter especially to those who participate in them, they don’t bring in the boosters, sponsorship, ticket sales, TV contracts, and big games that football and basketball do.